We understand the interaction between brand and customer is contantly evolving.
We strive to be your partner in this evolution, Serving the long-term vision
TreeStack becomes an integral part of your team, accomplishing a balance between our methodology and yours.
For us, listening to you is the most important step. We want to be certain that we understand your key requirements, what victory feels like and the parts of the project where there’s room for us to be creative. This way we’ll be able to give you a sound estimate for the project cost. At the kick-off meeting we’ll dive deep into the investigation (coffees in hand!) and agree a set of expectations and milestones.
Before we jump into designing anything, we’ll take a step back and try to envision the wider context of your project. We call this the “research & reflect” phase. We will review the landscape of your business or idea to see what others have achieved. This ensures our implementation is creative and original.
Our extensive research allows us to get better insights about your business and aid us to reflect the best out of you through thoughtful strategy. This process involves creating personas, mapping flows, wireframes, moodboards, information architecture, hierarchy card sorting, content creation, market survey, technology to be used and time allotment.
This is an iterative process with you where we give user empathy the utmost importance in order to achieve an intuitive experience. We create a unique style guide for both, your brand and experience digitally. Great interaction is a key pointer in helping us highlight the best aspects of your business.
We are a strong believer of the fact that the only difference between art & design is that designs solve problems.
We use the agile methodology to develop your website or app. This allows us to deliver value to you fast, and as your project evolves it’s an efficient way to manage changes. We’ll also show you the work as it’s ready, which means you’ve got transparency and assurance that we’re on track and delivering what you need.
We have a rigorous testing process which is a combination of human and machine based testing. We root out & fix bugs, fine-tune performance, and optimise the experience. Depending upon the nature of your project, we test up to 800 parameters.